Tree of Life Sweater

For this project, I designed the Tree of Life Sweater, featuring a knitted tree that stretches across the back and extends to the front. I came up with the concept, developed the design, and handled the production process from start to finish. Once the sweater was made, I organized a photoshoot at the beach in Oostduinkerke, using a playful setup with vacuum cleaners to create a unique visual story. I took care of the photography, editing, and launched a giveaway campaign to promote the piece on social media.